The Admissions Counselor plays a key role in converting leads into enrolled students by proactively engaging prospective applicants, guiding them through the admissions process, and ensuring the timely collection of application and enrollment fees. The main goal of this role is to drive student enrollments and secure enrollment revenue through effective communication, relationship-building, and prompt follow-up. Admissions Counselors act as the first point of contact for potential students and are responsible for delivering accurate program information and a seamless applicant experience.

1.0 Core Responsibilities

1.1 Prospective Student Engagement

• Conduct daily outreach to prospective students via phone, WhatsApp, and email to introduce programs and encourage applications.
• Provide clear and compelling information about academic offerings, financial requirements, and enrollment timelines.
• Respond promptly and professionally to all inquiries, maintaining a supportive and solution-oriented approach.

1.2 Application Processing

• Assist applicants in completing required forms and submitting documentation.
• Review application submissions for completeness and flag any missing or unclear information.
• Evaluate initial eligibility criteria and communicate next steps to applicants.

1.3 Counseling & Support

• Provide personalized support throughout the admissions journey, addressing individual concerns and guiding applicants step-by-step.
• Clarify academic program structures, enrollment fees, deadlines, and expectations.

1.4 Fee & Deposit Collection

• Clearly explain payment procedures for enrollment fees and enrollment deposits.
• Follow up consistently to ensure timely payments.
• Coordinate with the Finance Team to verify payment completion and report any delays or payment-related issues.

1.5 Follow-Up & Relationship Management

• Maintain regular, proactive communication with each assigned lead through structured follow-ups.
• Build trust and engagement by offering helpful, responsive, and transparent guidance.
• Use nurturing techniques to improve lead retention and conversion rates.

1.6 Data Entry & Reporting

• Accurately record all student interactions, application status updates, and payment confirmations in the CRM system.
• Submit regular reports on lead progress, payment status, and successful enrollments to the Admissions Team Lead.

2.0 Qualifications & Skills

2.1 Education & Experience

• Bachelor’s degree in Business, Communications, Marketing, Education, or related field (preferred but not mandatory)
• Minimum 3-5 years of telesales, call center, or customer service experience (required)
• Previous experience in admissions or educational services is a plus

2.2 Skills & Competencies

• Strong verbal communication skills with the ability to handle objections and build rapport over the phone
• Customer-first attitude with a supportive and solution-oriented approach
• Proficient in using CRM tools (e.g., Zoho, Salesforce) and communication platforms (WhatsApp, ManyChat)
• Ability to manage and prioritize multiple leads and follow-ups efficiently
• Highly organized, goal-driven, and attentive to detail

2.3 Other Attributes

• Comfortable working in a remote and fast-paced environment
• Able to work flexible hours to support students across different time zones
• Strong ethical standards and respect for student data privacy

• Conduct daily outreach to prospective students via phone, WhatsApp, and email to introduce programs and encourage applications.
• Provide clear and compelling information about academic offerings, financial requirements, and enrollment timelines.
• Respond promptly and professionally to all inquiries, maintaining a supportive and solution-oriented approach.
• Assist applicants in completing required forms and submitting documentation.
• Review application submissions for completeness and flag any missing or unclear information.
• Evaluate initial eligibility criteria and communicate next steps to applicants.
• Provide personalized support throughout the admissions journey, addressing individual concerns and guiding applicants step-by-step.
• Clarify academic program structures, enrollment fees, deadlines, and expectations.
• Clearly explain payment procedures for enrollment fees and enrollment deposits.
• Follow up consistently to ensure timely payments.
• Coordinate with the Finance Team to verify payment completion and report any delays or payment-related issues.
• Maintain regular, proactive communication with each assigned lead through structured follow-ups.
• Build trust and engagement by offering helpful, responsive, and transparent guidance.
• Use nurturing techniques to improve lead retention and conversion rates.
• Accurately record all student interactions, application status updates, and payment confirmations in the CRM system.
• Submit regular reports on lead progress, payment status, and successful enrollments to the Admissions Team Lead.

• Strong verbal communication skills with the ability to handle objections and build rapport over the phone
• Customer-first attitude with a supportive and solution-oriented approach
• Proficient in using CRM tools (e.g., Zoho, Salesforce) and communication platforms (WhatsApp, ManyChat)
• Ability to manage and prioritize multiple leads and follow-ups efficiently
• Highly organized, goal-driven, and attentive to detail

• Bachelor’s degree in Business, Communications, Marketing, Education, or related field (preferred but not mandatory)
• Minimum 3-5 years of telesales, call center, or customer service experience (required)
• Previous experience in admissions or educational services is a plus
• Comfortable working in a remote and fast-paced environment
• Able to work flexible hours to support students across different time zones
• Strong ethical standards and respect for student data privacy